About GITA-Africa
A girl-driven, Pan-African youth tourism association committed to advancing tourism by creating borderless opportunities for young people.
Girls in Tourism Association - Africa
Girls in Tourism Association - Africa (GITA-Africa) is a girl-driven, Pan-African youth tourism association committed to advancing tourism by creating borderless opportunities for young people to learn, connect, develop skills, innovate, lead, and participate meaningfully in the tourism industry.
Founded in Uganda, GITA-Africa brings together girls and young people with an interest in tourism and its wider ecosystem, creating a platform for learning, professional growth, entrepreneurship, leadership, collaboration, and industry engagement.
We believe tourism is a powerful platform for youth development and a catalyst for opportunities across hospitality, conservation, culture, creative industries, technology, education, entrepreneurship, employment, and investment.
Our work connects youth with industry professionals, institutions, communities, and partners while creating spaces for mentorship, skills development, knowledge exchange, networking, innovation, and practical exposure.
As a Pan-African association, we seek to strengthen connections among young people across the continent, promote and contribute to a more inclusive, innovative, and sustainable tourism sector. We encourage young people to discover the opportunities within tourism, develop the capacity to take them forward, and actively contribute to the future of the industry.
We are building a community of young people who are learning, creating, leading, and growing together through tourism.
Empowering Africa's youth through tourism, conservation & leadership.
A tourism industry where girls are empowered, protected, and fully involved.
To create safe spaces, mentorship pathways, and leadership platforms that transform girls into confident, skilled, and knowledgeable drivers of sustainable tourism.
Our Core Values
The core principles that shape our programs, guide our partnerships, and drive our Pan-African mission every day.
Empowerment
Uplifting girls and young people with the confidence, knowledge, practical skills, and opportunities to participate meaningfully and thrive within the tourism industry.
Leadership
Nurturing the next generation of decision-makers, innovators, and changemakers equipped to guide Africa's tourism and hospitality sectors with vision and conviction.
Collaboration
Fostering cross-border networks, institutional partnerships, and peer connections that unite youth across the African continent to co-create sustainable solutions.
Innovation
Embracing digital tourism, creative enterprise, and fresh thinking that modernize travel, amplify local heritage, and unlock new entrepreneurial avenues.
Sustainability
Championing eco-conservation, wildlife protection, and responsible community tourism practices that preserve Africa’s natural and cultural wealth for generations.
Integrity
Upholding transparency, accountability, mutual respect, and the highest ethical standards across all our engagements, partnerships, and operations.
Our Partners & Supporters
LUXENETWORKS
Uganda Tourism board
Buganda Heritage & Tourism Board
GFFU
Miss Tourism Uganda
Utalii Hub Tanzania
AUWOTT